Struggling with low subscription rates and brands sponsorship, I’ve designed an analytics-based enhancement that would add value worth subscription while increasing the ad sponsorship inventory available to sell.
The product enhancement would create a natural language communication channel with the product, promoting audience engagement and enabling the creation of new advertising distribution models.
By interacting with the AI enabled assistant, fantasy soccer fans would be able to scout their teams based on analytics informed decisions such as:
Which goalkeeper should I scount in this round?
Which side should I scout in this round?
Which team do you recommend to win more cards?
Which team do you recommend to earn more points?
The AI interface itself would be able to acquire personas based on advertiser's campaign needs and performance objectives, while the AI based UX would be a whole new inventory stock.